Digital analytics

Google Tag Manager simplifies tag management

With Google Tag Manager you manage analytics and ad platform tags easily and with agility. Google Analytics is also installed through Tag Manager. Turn to us if you need help managing your tags.

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Manage all kinds of tags with Google Tag Manager

Every advertising platform you use requires its own tracking tag on your website. The same goes for every analytics tool you use to develop your business. That is why your browser loads a large number of different tags on almost every website.

One container for all your tags

Managing and maintaining tracking pixels and tags is often cumbersome — adding even a single conversion tracking tag to your website typically requires developer support.

Google Tag Manager makes this easy. Only one Tag Manager code is installed on your website, after which you manage all tags through Tag Manager.

With Google Tag Manager you can install GA4 analytics as well as Facebook, X, LinkedIn or Adform tags, for example.

Remove unnecessary tags in seconds

Over the years, your company may have used numerous advertising platforms — not all of which are in use right now.

Yet your website may still be sending data to those platforms on every page load.

With Tag Manager, removing unnecessary tags — and reactivating them when needed — takes seconds.

5 reasons to switch to Tag Manager

  • Centralized tag management simplifies maintenance: tags for all systems are managed in one place.
  • A Tag Manager solution lowers costs, because managing tags is simpler and faster.
  • Adding and removing tags is fast — and independent of your website development schedule.
  • Asynchronous tag loading speeds up your website.
  • Tag Manager-based management ensures tags always fire at the right moment.

Need help with Google Tag Manager?

Call us on +358 20 788 8120 or fill in the form below and we’ll get back to you!